Ernesto and I started a company called Woern LLC. The company will specialize in “Light Application Development.” These are applications (apps) that have a small technical footprint and typically perform a simple, focused purpose.
Jagimo will be our first app. For now, we’ll only have it on iOS (iPhone, iPad, iPod Touch). Hopefully we’ll be able to develop it for Android soon.
A couple weeks ago, Ernesto and I were sitting in Shade, a small Greenwich Village bar with great Crepes, drinking our third or fourth Weihenstephaner Hefeweissbier, talking about how we should be developing iPhone apps.
There are basically two ways we could go about doing it as indie developers. We could try to bang out a new simple app every few weeks and flood the app store with a bunch of (mostly clone) small apps. Each is low risk and most will generate no revenue, but if one is a hit it pays for the failures. Or we could try to think of one cool idea and spend some months developing it and hope it’s a home run. We decided to try to think of a home run. If we couldn’t, then we’d just start banging out apps and see what happens.
