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The birth of an iPhone app
Mar 5th, 2010 by woody

A couple weeks ago, Ernesto and I were sitting in Shade, a small Greenwich Village bar with great Crepes, drinking our third or fourth Weihenstephaner Hefeweissbier, talking about how we should be developing iPhone apps.

shade-001

There are basically two ways we could go about doing it as indie developers. We could try to bang out a new simple app every few weeks and flood the app store with a bunch of (mostly clone) small apps. Each is low risk and most will generate no revenue, but if one is a hit it pays for the failures. Or we could try to think of one cool idea and spend some months developing it and hope it’s a home run. We decided to try to think of a home run. If we couldn’t, then we’d just start banging out apps and see what happens.

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Mount Rushmore is in the Black Hills of South Dakota. I drove the scenic road through the Black Hills, passing through several tunnels and around tall spiky rock formations. The road continues through Custer State Park, where there are bison, deer, and donkeys. The donkeys were left by prospectors and are tame, aggressively begging when cars drive up. While I was taking pictures, one of the young ones stuck his nose in my stomach and wouldn’t leave me alone.

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© 2009 Erich Wood